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Why Rejuvenum

Professional hair straightening built on science, training, and safer standards.

Rejuvenum was created for hair professionals who want to achieve long-lasting straight hair results without relying on harsh relaxing chemistry or a heavy keratin-style coating.

Before and after hair texture showing a Rejuvenum straightening result

Irish professional brand

Designed and made in the EU

100% vegan

Manufactured under GMP

CPNP registered

Dermatologically tested

Formaldehyde-free

Free professional education

Rejuvenum professional haircare product held in studio

About Rejuvenum

Founded to give hairdressers a more honest professional standard.

Rejuvenum was founded in 2022 after seeing too many professional haircare products overpromise, underdeliver, or make their chemistry difficult to understand. The brand is headquartered in Ireland, with products manufactured in Poland under strict EU standards.

Instead of white-labelling an existing formula, Rejuvenum was built from the ground up by hairdressers and engineers. That combination matters for salons: products need to make scientific sense, but they also need to work in real appointments, on real hair, with a process professionals can repeat confidently.

Made for professionals

An easy to understand system with consistent results

Great salon services need more than a bottle. Rejuvenum combines a professional-only straightening system with structured training, clear consultation guidance, and aftercare products designed to protect the result.

Education first

Free online training helps professionals understand consultation, application, ironing, aftercare, and client expectations before offering the service.

Science-led products

Amino acids, biomimetic ceramides, peptides, plant oils, and restorative actives support smoother, stronger-feeling hair.

Salon support

Professional account access, resources, and the salon locator help serious hairdressers build the service properly.

Model with long glossy straight hair

Different by design

It is not a relaxer, and it is not a heavy keratin coating.

Relaxers can weaken hair by breaking important internal bonds. Keratin-style treatments often rely on coating the hair and can require strict aftercare rules. Amino-15 is designed to support straightening while helping reinforce the hair with restorative ingredients.

Rejuvenum Amino-15

Builds supportive cross-links, helps smooth lifted cuticles, and supports strength and shine.

Traditional relaxers

Can permanently alter the hair by breaking disulfide bonds, increasing the risk of dryness and breakage.

Keratin coatings

Often coat the surface and can come with stricter wash, tying, and maintenance rules.

Salon results

Straight, glossy, frizz-controlled hair for 6+ months.

The Amino-15 system is designed for all hair types, including textured and 4C hair, with immediate visible straightening, shine, softness, and easier styling.

6+months of straight hair
15amino acids in the system
4Csuitable for textured hair

Complete product ecosystem

Treatment, aftercare, and molecular repair work together.

Professionals can order the treatment system, Amino-15 Shampoo, Amino-15 Conditioner, and Stratogen-3 Molecular Repair Treatment individually or in kits that make ordering simpler.

Choose the right kit
Rejuvenum Amino-15 system products

Ready to start

Get certified for free.

Learn the consultation, application and finishing protocol before offering the Amino-15 service in your salon.

Watch free training